Book on Investing in CARICOM

New attempt to guide Caribbean business investments

Source: Caribbean 360.com
LONDON, England, October 12, 2007

A new book intends to be a comprehensive guide towards investment in the Caribbean

A new publication guiding investors through the maze of business opportunities in the Caribbean has been launched in London.

Published CaribInvest (West Indies) Ltd it focuses on the newly implemented Caribbean Single Market and Economy (CSME) explaining what that means in real terms to the businessman, government, the traveller, and service providers.

The company has also announced a companion trade and consumer exposition.

Speaking at the official launch at the Barbados High Commission in London this week, Prof Bishodat Persaud, a Caribbean academic and international development specialist said the book had a "sense of completeness".

"It is soundly written and not just promotion oriented or gimmicky...... [an] effort to put the Caribbean on the world's business map."

He saw the publication as a "projection of the Caribbean", saying there was a need for many more such works."We do need more projections, especially because we are small and have difficulty getting the attention of international investors".

Trade show

CaribInvest also announced its intention to convene a trade and consumer show - CaribbeanExpo 2008 - in London.

Divided into five sections, the publication provides a comprehensive overview of the Caribbean.
Section one provides an overview of the Caribbean, its location, its people and cultural heritage as well as the regional governance structure.

Section two provides the answer to the question: Why the Caribbean? A range of factors are touched upon including the region's environmental resource base, its geographical location, accessibility etc.

Section three is aimed specifically at the potential visitor. It offers a sample of the uniqueness of the region and what makes the Caribbean a truly unique destination. It also provides information which could be valuable in the design of joint marketing strategies for the Caribbean tourism product.

Section four identifies some of the possible investment opportunities which exist in the region and for which investment capital is being sought.

The final section provides a brief overview of the macro-operational framework for investment in the Caribbean.

The Appendices provide valuable information which will be of use to both the traveller and the potential investor, alike.

The book goes on sale at the end of October 2007 in Europe for £20.00 plus postage and elsewhere for US$40.00 plus postage.